A webinar by Trusty and Ekoe
EU Regulation 2025/40 (PPWR) changes the rules for anyone placing packaging on the European market: new recyclability requirements, limits on virgin plastic, reduction and reuse targets, and deadlines that have already been set. The less well-known point is who is responsible: the brand owner that places its own brand on the packaging is considered the “manufacturer” under the Regulation, and it is the brand owner — not the supplier — that signs the Declaration of Conformity.
In this webinar, we will look at what changes in practical terms, how Ekoe supports clients in selecting and redesigning packaging, how Trusty collects the data needed to demonstrate compliance, and how Eco Sphere Academy converts plastic reduction into certified CO₂ equivalent and, where possible, into carbon credits.
Who it is for: brand owners, procurement, quality and sustainability managers at companies packaging products for the European market.
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